WORK
DELIVERING THOUGHT-PROVOKING CONTENT & CAMPAIGNS
Cultural Code Switchers
BBC Bitesize education series on Identity, Self Love, Healthy Living and Confidence.
Taking cultural code-shifting as our core premise, in a series of 7 neautifully stylised films, we spoke to a diverse range of young people about the spaces where they might need to adjust their identity ,either to 'fit in' or 'stand out'.
Taking cultural code-shifting as our core premise, in a series of 7 neautifully stylised films, we spoke to a diverse range of young people about the spaces where they might need to adjust their identity ,either to 'fit in' or 'stand out'.
LIVE THE DEEN | KEEP THE DREAM
A social-first series featuring
young, proud & practising Muslims doing what they love and celebrating their individuality.
This micro-doc featuring influencer Hafsah Dabiri, sjows how she unapologetically lives her life regardless of the multiple stereotypes that society paints her with.
A charity initiative sponsored by NMF and Elays Network and GOV.UK
young, proud & practising Muslims doing what they love and celebrating their individuality.
This micro-doc featuring influencer Hafsah Dabiri, sjows how she unapologetically lives her life regardless of the multiple stereotypes that society paints her with.
A charity initiative sponsored by NMF and Elays Network and GOV.UK
LIVE THE DEEN | KEEP THE DREAM
A social-first series featuring
young, proud & practising Muslims doing what they love and celebrating their individuality.
This micro-doc features 26 year old Mo, a refugee who became the first ever top Muslim referee in the Finnish football league. Illustrating his journey to become the best regardless of the multiple stereotypes that society paints him with.
A charity initiative sponsored by NMF and Elays Network and GOV.UK
young, proud & practising Muslims doing what they love and celebrating their individuality.
This micro-doc features 26 year old Mo, a refugee who became the first ever top Muslim referee in the Finnish football league. Illustrating his journey to become the best regardless of the multiple stereotypes that society paints him with.
A charity initiative sponsored by NMF and Elays Network and GOV.UK
SignKid | LADBIBLE & SMIRNOFF
Signkid is a deaf music artist. He made history by being the first deaf sign song artist to perform on the mainstage at this year's Wireless music festival with Big Shaq. I sourced, produced and directed this short doc for LADbible, as part of their 'Free To Be' inclusivity campaign with Smirnoff.
Guerrilla Sounds | (Documentary): SBTV x Sky Atlantic
To celebrate Sky Atlantic's recent commission of #Guerrilla written by John Ridley, we teamed up with Kojey Radical and Rebecca Ferguson to create #GuerillaSounds
Our journey has taken us behind the scenes of this new drama to unearth the sound of #Guerrilla.
The themes of Guerrilla highlighted an almost untouched part of British history that highlighted a Black Power Movement in the 1970’s that shaped British history. Leaving Kojey determined to make a song for his generation, inspired by the themes of the drama.
Our journey has taken us behind the scenes of this new drama to unearth the sound of #Guerrilla.
The themes of Guerrilla highlighted an almost untouched part of British history that highlighted a Black Power Movement in the 1970’s that shaped British history. Leaving Kojey determined to make a song for his generation, inspired by the themes of the drama.
The Night Shift | LADBIBLE & SMIRNOFF
Joyride is LADbible Group’s branded content agency, creating branded content young audiences genuinely want to consume, placed in social environments they love.
I worked as creative lead and conceptualised and executed a series of socially led branded content films for LADbible and Smirnoff, promoting more inclusivity in nightlife.
Combining my cultural awareness and commercial knowledge with a strong understanding of how to make engaging content for a huge social-publishing community, I devised, cast and creatively produced ‘The Night Shift’. A branded documentary collaboration with director Lyle Lindgren focusing on nightlife and gender identity and characters who make nightlife an inclusive space for everyone.
I worked as creative lead and conceptualised and executed a series of socially led branded content films for LADbible and Smirnoff, promoting more inclusivity in nightlife.
Combining my cultural awareness and commercial knowledge with a strong understanding of how to make engaging content for a huge social-publishing community, I devised, cast and creatively produced ‘The Night Shift’. A branded documentary collaboration with director Lyle Lindgren focusing on nightlife and gender identity and characters who make nightlife an inclusive space for everyone.
Sister series | BBC THREE
SISTER is a conversation series
candidly exploring the choices and challenges encountered
by anyone who has experienced life as a woman.
We want to lift each other up. As a collective we are powerful,
passionate, messy, and vulnerable. We laugh loud, love hard and always have eachothers back.
I created and directed this series for BBC Three alongside a team of all female producers to share content that gave women a space to shout, rant, laugh, cry, rage and reflect.
candidly exploring the choices and challenges encountered
by anyone who has experienced life as a woman.
We want to lift each other up. As a collective we are powerful,
passionate, messy, and vulnerable. We laugh loud, love hard and always have eachothers back.
I created and directed this series for BBC Three alongside a team of all female producers to share content that gave women a space to shout, rant, laugh, cry, rage and reflect.
First Times | TIME TO CHANGE
Time to Change is a growing social movement changing how we all think and act about mental health. Still too many people are made to feel ashamed or isolated because they have a mental health problem.
For their digital marketing campaign, I devised, developed and directed a short video featuring an ensemble cast of real people with lived experience of mental health issues.
The creative was designed to encourage more people to candidly talk about mental health and feel able to open up for the first time in some cases.
For their digital marketing campaign, I devised, developed and directed a short video featuring an ensemble cast of real people with lived experience of mental health issues.
The creative was designed to encourage more people to candidly talk about mental health and feel able to open up for the first time in some cases.
No Judgement | TIME TO CHANGE
Suli Breaks (real name Darryll Suliaman Amoako) is an English spoken word poet and National Citizen Service Ambassador and YouTube sensation. I devised, produced and directed this campaign film for mental health charity Time To Change to urge young people to show less judgement when it comes to mental health in this performance video.
See Me There | CHANGE EXCHANGE
A film I made to counter negative stereotypes of young British Muslims in the Midlands for Change Exchange, an organisation with the sole aim to inspire all young people from Derby and the East Midlands to make positive changes to their lives.
MC Mystic takes us down Normanton Road – the epicentre of the British Pakistani community in Derby. Known to the outside world as a crime-ridden place from which people have travelled to Syria to fight for Daesh, we see the positive in this much-maligned street through the eyes of this local music star.
MC Mystic takes us down Normanton Road – the epicentre of the British Pakistani community in Derby. Known to the outside world as a crime-ridden place from which people have travelled to Syria to fight for Daesh, we see the positive in this much-maligned street through the eyes of this local music star.
Precious | LADBIBLE & SMIRNOFF
A short 60 second doc highlighting the positive outcomes of gender-neutral toilets and the importance they play in making nightlife safer and more inclusive. As told through the eyes of 52-year old toilet attendant Precious. This was a film made as part of the branded Free To Be campaign for Smirnoff and featured in a new strand I created for LADbible Originals, called 'The Things You Learn'.
Ryder The Barber | CHANGE EXCHANGE
I cast, produced and directed this social action film for Facebook. As part of a counter extremism series for government funded community organisation Change Exchange. From local gang member to local business owner. We chat to Ryder, the talented barber who has a few wise words for the youngers.
My Kds Are Alright | TIME TO CHANGE
Part of a series of Facebook films made for mental health charity, Time To Change. When Stephen started experiencing a mental health problem, just the small things his daughters did made a big difference.
somewhereto_ play football | BIG LOTTERY FUND
somewhereto_ West Midlands supports young talented footballers to show off their skills in a unique and unconventional space.
Shot in HMP Featherstone, a category C men's prison, this film was made for somewhereto_, a nationwide Cultural Olympiad project to help 16-25 year olds find the space they need to do the things they love.
Shot in HMP Featherstone, a category C men's prison, this film was made for somewhereto_, a nationwide Cultural Olympiad project to help 16-25 year olds find the space they need to do the things they love.
And Another Thing | TIME TO CHANGE
Produced and directed this film for mental health charity Time To Change. Watch as Karin reflects on how the small things her song Keya does makes a big difference regarding her mental health. Discover the small things you can do, or share some of your own, at time-to-change.org.uk/smallthings.
Financial Flings | EXPERIAN
To help increase financial knowledge and to raise awareness amongst millenials regarding financial data, I teamed up with Experien to produce this social marketing video. I conceptulised, cast, directed and delivered a short Facebook video for financial services client Experian. Highlighting the importance of knowing your partners fianncial data through this fun and insightful video.
Prevention or Detention | KINGSTON BOROUGH COUNCIL
A look at what the 'Prevent Strategy' really means to the pupils asked to take part in challenging the ideology that supports terrorism and those who promote it.
A personal account of the PREVENT peer to peer anti extremism training in schools training. Shot for Richmond and Kingston Borough Council.
A personal account of the PREVENT peer to peer anti extremism training in schools training. Shot for Richmond and Kingston Borough Council.
Showreel | LONDON LIVE
A series of stories shot and produced for London Live, Sky 117.
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